7 Questions with Alexandra Theriault, GM, Spherical, at Lotame

Based in the Boston area, Alexandra (Alex) Theriault is an ad tech veteran who joined the industry after following in her mother’s footsteps. Her mother was a pioneering executive in the research and digital marketing industry and an influential role model for Alex, who hopes to see more women reach digital advertising’s upper echelon of executives.

7 Questions with Ari Stein, Senior Director of Programmatic Ad Sales at SXM Media

Based in San Francisco, Ari Stein is a people person whose love of relationship-building brought him to digital advertising more than 10 years ago. It wasn’t until 2015, however, that he stepped into a programmatic advertising role for music streaming service Pandora. In 2019, SiriusXM acquired Pandora, eventually merging it with Stitcher, forming partnerships with the likes of SoundCloud, and emerging as SXM Media.

The Power of Education:

Sure, some innate confidence is a great leg-up, but it’s just the beginning. The key to success in the Challenger sales model is knowledge.

A Marriott Media Network? Genius!

We wrote about the latest new ‘media network’, Marriott in partnership with Yahoo. You can get weekly industry news and insights like this by subscribing to our weekly newsletter.

The Power of Education:

By now you’ve heard the term ‘Great Resignation’ — and there certainly is a lot of resigning going on — but to me, that’s only half the story.

Hi. I’m Matt. And I’m joining U of Digital!

Today, I’m excited to announce I’m joining the U of Digital team, and can’t wait to get started helping to demystify this industry for those who are curious, frustrated, ambitious, or just plain interested.